By Christian Homburg,Heiko Schäfer,Janna Schneider

This booklet offers a really novel and strategic method of revenues administration, a space that has suffered from an absence of class in perform. This content-rich and thought-provoking publication has a really specified positioning: It considers the revenues functionality of a company at a truly excessive, strategic point and gives particular tips in dealing with not only a number of direct studies yet a whole organization?s revenues functionality. The ebook comprises many beneficial instruments and directions and is more advantageous with quite a few examples that support deliver the strategies to lifestyles and cause them to very approachable for the alternate industry. A checklist-based scoring method that's applied during the ebook permits readers to in particular evaluation their very own corporation in addition to to trace its development as suggestions are utilized over the years. This paintings is a vital source and thought-provoking learn for formidable revenues Managers, together with CEO-level executives.

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Sales Excellence: Systematic Sales Management (Management for Professionals) by Christian Homburg,Heiko Schäfer,Janna Schneider


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