By Peter van Ham

Social strength, outlined as "the skill to set criteria, create norms and values which are deemed valid and fascinating, with out resorting to coercion or payment", is a imperative a part of modern overseas politics.

This textual content introduces and defines the idea that of social strength and considers the way it works in overseas politics. It demonstrates how social energy is a posh phenomenon that manifests itself in a large choice of the way and conditions, quite in tradition, associations, legislation, and the media. supplying a world point of view at the position of social energy from the european, the USA, the center East, and China, this book:

  • Focuses at the key elements of social strength: centrality, complexity, and comprehensiveness.

  • Examines the advanced courting among tender and difficult energy, the position of the media, and new communications applied sciences.

  • Explores the interaction among kingdom and non-state actors in framing the general public discourse, environment the time table, molding identities, and finally picking the result of coverage procedures.

  • Features a large diversity of foreign case reviews and addresses concerns together with: tradition and dad tradition, media, public international relations, and branding.

With specific specialize in the social strength of non-state actors, similar to non-governmental firms, the media, and shoppers, Social strength in foreign Politics bargains a thought-provoking new point of view on how energy is exercised within the advanced truth of the modern global. it will likely be of specific curiosity to scholars and students of overseas relations, political technological know-how, and media and communications studies.

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Social Power in International Politics (New International Relations) by Peter van Ham

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